Branding & Digital Marketing
A Brand, Built and Then Kept Alive
We build brands from the logo up — identity, website, social handles and print — and then run the online presence month after month, against targets you can hold us to.
Two Ways We Work With You
Most clients come to us for one of these. Many end up doing both.
Building a New Brand
You have a business and no brand yet. We take the project from the beginning — logo first, then the website, the social handles, and the print and digital designs that follow from them. You finish with one coherent identity instead of five things that don't quite match.
Reimagining an Existing One
You already have a brand and an online presence, and it no longer reflects the business you have become. We look at what is there, keep what people recognise you by, and rebuild the rest — identity, website and channels — without losing the audience you already have.
What a Brand Build Covers
We start at the logo and work outward, so everything that follows is built on the same foundation.
Logo & Visual Identity
We start where every brand starts — the logo. Then the colour palette, typefaces and usage rules that keep it consistent everywhere it appears.
Website
The identity carries straight into the website — same team, same design language, no handover gap between the brand and the site it lives on.
Social Media Handles
Claiming and setting up the handles across the platforms that matter, with profiles, cover art and bios that match the identity rather than drifting from it.
Print & Digital Collateral
Business cards, signage, menus, brochures, banners and the digital assets that go with them — designed once, from the same identity, ready for the printer.
Built Together
The Brand and the Website Are One Project
Branding work usually stops at a logo file and a PDF of guidelines, and then someone else builds the website and interprets them however they like. That is where most brands start to come apart.
Here the website is part of the same engagement. The identity we design is the identity the site is built in — by our own web team, under our website development solution — so what you approved is what goes live.
The same applies downstream: the social profiles, the print collateral and the ad creative all come out of the one identity, not out of three different interpretations of it.
The Sequence
- 1
Logo & identity
Marks, colour, type and the rules for using them.
- 2
Website
Designed and built in that identity, by the same team.
- 3
Social handles
Claimed, set up and dressed to match.
- 4
Print & digital collateral
Everything else the business hands out or puts up.
Selected Work
What a full brand build looks like when the identity and the website are one project.
Case Study · Hospitality
Mani Ratna Resort
A five-star wellness resort in the forests above Hongtsho came to us with a name, a location and a logo that no longer carried either. We rebuilt the identity from the mark up — logo, colour, typography and pattern — extended it across stationery, guest collateral, in-room and spa, and then built the website in the same identity rather than handing the guidelines to someone else.
Digital Marketing, Run Month to Month
A brand only works if someone keeps it in front of people. On these engagements we take on the handles and the online presence, and run them.
Strategy
Who you are actually trying to reach, which platforms are worth your time, what you sound like, and what success is measured against.
Content, Posted Regularly
A content calendar we actually keep to — design and copy produced and published on schedule, not in bursts whenever someone remembers.
Handles & Presence
We take the accounts on and run them — profiles kept current, posts scheduled, the online presence maintained rather than left to go quiet.
Targets & Reporting
Reach and awareness targets agreed at the start, then reported against — so the engagement is judged on numbers, not on how busy the feed looks.
We agree the presence and awareness targets before the work starts, and report against them. If the numbers are not moving, that is a conversation we start — not one you have to chase.
Starting Fresh, or Starting Again?
Tell us where the business is now and who you need to reach. We will scope the brand work and the marketing around that.